011 | Pete Williams | Preneur Marketing

Pete Williams is an award-winning entrepreneur, author, and marketer from Melbourne, Australia. At the young age of 21, he sold the Melbourne Cricket Ground for under $500! Since then, he’s made the pages of numerous media publications all over the continent and been dubbed as “Australia’s Richard Branson”.

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Nicola: Hi, I’m Nicola Cairncross and you’re listening to the Money Gym podcast where I interview successful entrepreneurs and investors and ask them if they could go back in time and give their younger selves one big tip about money what would it be? I really hope you enjoy the show.

Pete Williams is an award-winning entrepreneur, author and marketer from Melbourne, Australia. At the young age of twenty-one, he sold the Melbourne Cricket Ground for under $500. Since then he’s made the pages of numerous media publications all over the continent and has often been dubbed as Australia’s Richard Branson.

He’s also done some really cool stuff like write the international smash hit, How to Turn Your Million Dollar Idea Into a Reality and the upcoming book, It’s Not About the Product. And he’s created a bunch of companies, including Infinity Telecommunications, On Hold Advertising, Simply Headsets and Preneur Group.

Lots of other people think he’s pretty good, too. He’s just been announced as the global runner-up in the JCI Creative Young Entrepreneur Awards, the Southern region finalist in the Ernst and Young Entrepreneur of the Year Awards and a member of Smart Company’s Hot 30 Under 30 list.

So what about your money, Pete? How are you with money? What did you do with the windfall from the cricket club and how do you manage your money?

Pete: It depends which decade you ask. I’ve been smart with money, I’ve been stupid with money, I’ve been everywhere in between. I bought some investment properties so that’s kind of been a smart thing to do. But at the same time I’ve enjoyed a lot.

I’ve been to the US numerous times, on a lot of holidays, triathlons is not a cheap sport by any means, with bikes and training and coaching and travel. So I, kind of, been a mixture of just, smart investments and a lot of good experiences because at the end of the day, you know, I do believe that life’s about living.

A lot of people sort of say, ‘Look, I want to make all this money ‘so I can retire and have a great life ‘and have all these experiences,’ but if you can have them now, why not? I’ve never been a big car guy. I’m thirty-two now.

I had my first car when I was seventeen and I’ve had one car since then, so I’ve had two cars. My current car’s a Lexus so it’s a nice car but, I’ve had it for six years and I’ve got no interest in changing it over because I can.

It’s just to me, why would I go and spend thirty-two thousand dollars over four years leasing and borrowing a car? It’s just, like, why would I do that? So I’ve kind of been smart in those sort of ways, which has been good. That’s kind of, I guess, a roundabout answer, isn’t it?

Nicola: You’ve been listening to Nicola Cairncross on “The Money Gym” podcast. If you’d like to find out more about The Money Gym and how we can help you become more financially intelligent, just come on over to themoneygym.com. We’ll see you over there.


If you want to get control, get out of debt, make more money then grow that money by becoming a confident investor, check out the amazing offer we are making around “The Money Gym” book today! 

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